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CustomerLens

Need faster, smarter user research?

Join the next generation of user research — where insights come alive as AI‑powered dialogues, not static reports.

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Aniket Niranjan Mishra

IIM Ahmedabad · Ex-AmEx · IIT KGP

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Manav Jain

IIM Ahmedabad · Ex‑Google · BITS Pilani 

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Aniket Gudadhe 

IIM Ahmedabad · Ex‑Oracle · IIT Guwahati

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CustomerLens is reimagining user research with AI—not to replace traditional methods, but to meaningfully accelerate and enhance them. The idea was born from two key gaps we observed in the way businesses make customer-facing decisions today. First, many early-stage or fast-moving teams simply don’t have the right data to begin with. For them, we fill this void by augmenting decision-making with curated secondary research and market data. Second, even when companies do have data—CRM logs, surveys, support tickets, campaign metrics—they often struggle to extract timely, actionable insights. Research cycles take weeks, and decisions on small but critical initiatives are still made on gut instinct. ​

We’re building CustomerLens to solve both problems. By turning your data  into custom AI-driven personas, we give product, marketing, and CX teams a real-time feedback loop—something that mimics the customer and helps you test ideas, validate features, and explore “what ifs” before you launch.  Explore our approach, meet the founders, and book a  demo to experience the next generation of user research.

CustomerLens re-imagines user research with:

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Rapid A/B Testing & Feedback

Effortlessly upload product concepts, designs, or campaign versions and immediately capture targeted feedback from your persona audience. Receive actionable analysis and clear recommendations, enabling smarter decisions, faster iterations, and reduced time-to-market.

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Customer Digital Twins

Create digital replicas of your target customers, allowing you to simulate and pre-validate new initiatives. Access realistic, early-stage insights through interactive conversations with these virtual customers, helping your teams anticipate responses and confidently shape strategies before real-world deployment.

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Custom Persona Agents

Instantly transform your existing data—CRM insights, website analytics, voice-of-customer records, social media, competitor intelligence, primary and secondary research, and campaign metrics—into interactive, AI-driven personas. Chat, conduct surveys, and extract valuable insights directly from these dynamic, data-backed personas.

Meet the team behind CustomerLens

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